Three Bold Business Truths

1. The goal of business is to get customers.

2. Sales chases. Marketing attracts.

3. Nobody like to be sold to. Everyone likes to buy.


Click this link to hear a recorded phone call and presentation based on a case study. You’ll hear a case study that illuminates 8 basic principles of marketing that follow these three business truths.

The major consumer brands have used them for the past 100 years. Brands I’ve spent half my life working on. Brands such as Campbells, Nabisco, American Express.

All brands that were entrusted to Ogilvy & Mather.

I worked there when David Ogilvy was there and many other great people who taught me everything I know.

“We sell or else.” – David Ogilvy

Learn these basics and stop wasting your money.
Contact me if you want help with getting started.
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Matthew Maginley

About Matthew Maginley

We provide help to business owners who desire to get to the next level with their business. Bringing over 20 years of corporate Fortune 500 ad agency experience and "street smarts" from working with entrepreneurs and local business owners.