gotv - Matthew Maginley | Media, Advertising and Marketing Consultant

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2010 Midterm Election Dates

Wednesday, April 28th, 2010 at 10:08 pm

2010 Midterm Election Dates and States

HOW TO WIN ANY ELECTION

	2010 Primary and Runoff Elections for Statewide offices and Congress Chronologically
Tuesday 19 January 2010	Massachusetts – Special Election Senate Class 1
Tuesday 2 February 2010	Illinois – Primary Florida – Special Primary House CD 19
Tuesday 2 March 2010	Texas – Primary
Tuesday 13 April 2010	Texas – Runoff Florida – Special Election House CD 19
Tuesday 4 May 2010	Indiana – Primary North Carolina – Primary Ohio – Primary
Tuesday 11 May 2010	Nebraska – Primary West Virginia – Primary
Tuesday 18 May 2010	Arkansas – Primary Kentucky – Primary Oregon – Primary Pennsylvania – Primary Pennsylvania – Special Election House CD 12
Saturday 22 May 2010 (tentative date)	Hawaii – Special Primary House CD 1
Tuesday 25 May 2010	Idaho – Primary
Tuesday 1 June 2010	Alabama – Primary Mississippi – Primary New Mexico – Primary
Tuesday 8 June 2010	California – Primary Iowa – Primary Maine – Primary Montana – Primary Arkansas – Runoff (if necessary) North Dakota – Primary New Jersey – Primary Nevada – Primary South Carolina – Primary South Dakota – Primary Virginia – Primary
Tuesday 22 June 2010	North Carolina – Second Primary South Carolina – Runoff Utah – Primary Mississippi – Primary Runoff
Tuesday 29 June 2010	South Dakota – Secondary Election
Tuesday 13 July 2010	Alabama – Runoff (if necessary)
Tuesday 20 July 2010	Georgia – Primary
Tuesday 27 July 2010	Oklahoma – Primary
Tuesday 3 August 2010	Kansas – Primary Michigan – Primary Missouri – Primary
Thursday 5 August 2010	Tennessee – Primary
Tuesday 10 August 2010	Colorado – Primary Connecticut – Primary Georgia – Primary Runoff
Tuesday 17 August 2010	Washington – Primary Wyoming – Primary
Tuesday 24 August 2010	Alaska – Primary Arizona – Primary Florida – Primary Oklahoma – Runoff
Saturday 28 August 2010	Louisiana – First Party Primary
Saturday 4 September 2010	Guam – Primary Election
Saturday 11 September 2010	Virgin Islands – Primary Election
Tuesday 14 September 2010	District of Columbia – Primary Delaware – Primary Massachusetts – Primary Maryland – Primary Minnesota – Primary New Hampshire – Primary New York – Primary Rhode Island – Primary Vermont – Primary Wisconsin – Primary
Saturday 18 September 2010	Hawaii – Primary
Saturday 2 October 2010	Louisiana – Second Party Primary (runoff)
Tuesday 2 November 2010	Alaska – General Election Alabama – General Election Arkansas – General Election Arizona – General Election California – General Election Colorado – General Election Connecticut – General Election District of Columbia – General Election Delaware – General Election Florida – General Election Georgia – General Election Guam – General Election Hawaii – General Election Iowa – General Election Idaho – General Election Illinois – General Election Indiana – General Election Kansas – General Election Kentucky – General Election Louisiana – Open General Election Massachusetts – General Election Maryland – General Election Maine – General Election Michigan – General Election Minnesota – General Election Missouri – General Election Mississippi – General Election Montana – General Election North Carolina – General Election North Dakota – General Election Nebraska – General Election New Hampshire – General Election New Jersey – General Election New Mexico – General Election Nevada – General Election New York – General Election Ohio – General Election Oklahoma – General Election Oregon – General Election Pennsylvania – General Election Rhode Island – General Election South Carolina – General Election South Dakota – General Election Tennessee – General Election Texas – General Election Utah – General Election Virginia – General Election Vermont – General Election Washington – General Election Wisconsin – General Election West Virginia – General Election Wyoming – General Election Northern Marianas – General Election
Tuesday 2 November 2010 (tentative date)	American Samoa – General Election Puerto Rico – General Election (no elections covered by this site) Virgin Islands – General Election
Tuesday 16 November 2010 (tentative date)	American Samoa – Runoff Virgin Islands – Run-off Election
Tuesday 30 November 2010	Georgia – General Election Runoff

Reach more Voters with Email

Friday, April 9th, 2010 at 10:17 am

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Simple one-to-one communication with your neighbor influences irresistibly. Why? Because neighbors discuss what they think, how they feel , and are eager to explore solutions to change what they believe needs to be changed.

In political campaigns, the fundamental effort begins with using existing Voter Records, available from the local county Board of Elections, which, depending on the county, includes resident information such as:

name, address, phone number, party affiliation, and when they last voted.

What if you could access up to 800+ additional data points per voter including email addresses that are double-opt in verified which allow for greater engagement of targeted voters with specific messages ?

How powerful would your outreach be? How much easier would it be to raise funds ? Win the primary?

When competitive campaigns are aggregating intelligence on your campaign they will only find the broad message expenditures and will never realize that on a daily, unlimited basis, all through the campaign you have been communicating directly with the party base, center, left and right – as well as independents, with targeted policy talking points.

You will grow your organization, increase its political impact and “get-out-the vote” (GOTV) faster with a lower cost.

This is vital for candidates running in primary elections with precious time and money to get the job done.

The outcome of engaging targeted likely voters in their neighborhoods by merely using the door to door approach and conventional voter records, resulted in Democrats winning Minnesota and Ohio in the 2008 election through the recruitment of 10 additional Democratic voters per precinct.

In the 2010 election cycle, with many seats up for grabs across many states, this unique political tool offered only by Steel Media is the winning edge.

Request a state by state listing of the number of voters you can access through the form below exclusively through Steel Media.

All information will be held in the strictest of confidence, and your privacy is 100% assured.

Here is some stuff that nobody tells you about how to make email marketing really successful.

I’m assuming that you already know that Obama raised millions of dollars using email, and continues to do so. I’m also assuming that you are aware that emails from Nancy Pelosi, Harry Reid , Madeline Albright, have all gone out telling voters to apply pressure to their Congresional leaders to pass the Health Care reform bill and to send money in to the DNC for the upcoming midterm election cycle.

Trust me email marketing works – but you have to know these four things to use it effectively – otherwise you might as well be whistling Dixie.

Stuff Nobody tells you about Email marketing and How it Really Works

by Matthew Maginley , Media Consultant

Its not about the size of the list that will raise funds or even win an election . Sure it would be great to have the email of every voter in your state – assuming every voter in your statae HAS email – but even if you had the emails of just a percentatge of the voters that actully show up to vote – well, that would make a differnce , wouldn’t it?

It is the activity that goes on with the list that makes a difference .

These are the 4 factors that you must optimize in order to have effective email campaigns:

1) DELIVERABILITY

You’ve used Twitter, FaceBook , even bought a list, and now you are ready to send your message. But depending on the reputation of the ISP sending out the email, you may only have 40% of the email actually arrive at the recipients mail box, or winds up getting filtered out.

2) OPEN RATE

Out of the 40% of the list that actually arrived, you have to consider what percentage of the mail gets opened. This has everything to do with the subject header, and one other hidden factor that most email marketers overlook ( I’ll get to that in my next post. ) But for now – know there is a way to optimize this.

3) CLICK THROUGH RATE

Everybody knows about click through rate and again, most marketers try to get the reader to take an action to click through to their offer. There is a way to optimize this as well because this all relates to your body copy. Get this wrong and you might as well not have bothered with sending out the email in the first place.

4) CONVERSION

Last but not least is the conversion rate of the page you are sending traffic to. Naturally you can increase the conversion by tweaking the page and again this is where the rubber meets the road.

I will be covering this topic in more detail in the days ahead, so stay tuned. Also stay tuned for a private one on one interview that I will be conducting with one of the leading political email marketing companies.

If you would like to be invited – fill in the form on the home page. Space is limited so do this now- before the opposition finds out about it.

Tea Party National Convention and the Media Circus

Tuesday, February 9th, 2010 at 10:37 pm

Comments (1)

After seeing Sarah Palin’s speech in Nashville , at the Tea Party National Convention, I felt I had to change things up when a quote by Sarah Palin hit home:

“If you can’t ride two horses – you shouldn’t be in the circus.”

When I told my buddy Bruce about this he just laughed at me and said, ” You ride about five horses!”

I guess if I can ride five horses maybe I should be in the circus.

“Don’t be distracted by the media circus that gets played out every day with entertainment info that is passed off as news. It numbs our minds from the substance of what should be part of the of the national conversation. “

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