Zombie Loyalists: Using Great Service to Create Rabid Fans

zombieloyalsts

Zombie Loyalists: Using Great Service to Create Rabid Fans

Editorial Reviews

Review

“Marketing and PR expert Shankman offers a hilarious, astute, and ultimately practical guide to creating customers so satisfied they’ll promote your company with zombie-like fervor…this entertaining yet valuable work is a must-read for any business owner or executive interested in turning satisfied customers into avid brand ambassadors.”
Publishers Weekly
“At the end of the day, all business comes down to customer service. If you want to win in the new customer-centric economy, check this book out.”
—Gary Vaynerchuk, best-selling author, The Thank You Economy
“If anyone in any organization can’t figure out how to create loyal customers after reading this book, then their brains have obviously already been eaten by meat-eating zombies.”
—Debbie Moren, CEO, Moren Enterprises and Former Disney Customer Service Leader
“Over the years, Peter has created his own Zombie Loyalists, and I count myself as one! Now he is taking you and your business to new levels with his surefire strategies. The world around us has changed, and business must change with it. Your customers are key!”
—Frank Eliason, Author of @YourService
“At Steiner Sports, our entire company is a customer service department, dedicated to bringing our customers closer to the game. We strive for every customer to become a Zombie Loyalist, and this book is a key to delighting customers both on and off the field.”
—Brandon Steiner, CEO, Steiner Sports

About the Author

Peter Shankman is the author of Nice Companies Finish First and the founder of Help a Reporter Out (HARO), the largest free source repository for journalists in the world. He is also the founder and CEO of The Geek Factory, Inc. His PR and social media clients have included AmEx, Sprint, the US Department of Defense, Royal Bank of Canada, Snapple, Walt Disney World, and many others.

 

Zombie Loyalists: Using Great Service to Create Rabid Fans